Press Release - 14/6/2002

Thinking Virtual wins Interflora search engine optimisation business

Thinking Virtual has been appointed by Interflora, Britain’s largest floristry organisation, to strengthen its Internet presence through improved use of search engines.

Thinking Virtual, a specialist in website strategy and development, won the business following a comprehensive Interflora review and tender. The new programme will concentrate on search engine optimisation strategies enabling Interflora to maximise its Internet presence.

Thinking Virtual has already implemented a number of Internet consultancy projects
for Interflora including website design, e-commerce strategy, tender management and initial search engine strategy and placement.

Nigel Shore, Chairman of Thinking Virtual said, “ We are delighted to be working for Interflora again. Search engine optimisation should be a fundamental part of any company’s Internet presence. As search engines continually change their presentation, rules and allegiances, it is crucial companies manage and improve this relationship.”

Val Bridgestock, E-commerce Manager of Interflora added, “We look forward to working with Thinking Virtual to implement new optimisation strategies to strengthen our internet presence and drive more visitors to the Interflora website. ”

Thinking Virtual is an Internet management consultancy which focuses on improving companies’ website performances. It offers a range of management services and products including e-commerce business analysis, website audits, search engine reports, web design, directory optimisation and Internet project management.

For further information please contact:

Fiona Taylor

9b Weyhill

Haslemere

Surrey

GU27 1BZ

Tel. 01428 661255

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